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He says he struggled to find quick delivery options in Nigeria’s most populouscity, Lagos, because restaurants were either closed or had incredibly long waiting times. So, he took matters into his own hands and began searching for a solution.

He found his answer while on a trip to Dubai in 2021. Aluko was shocked by the efficiency of food delivery apps there. “It was just so fast,” he said. “I was like, ‘Yes, if this can work in Dubai, it can also work in Nigeria.’ I was going to come back and try it.”

In October 2021, Aluko and his co-founders launchedChowdeck. The on-demand food delivery app enables customers across eight Nigerian cities to order meals from about 2,000 participating restaurants. Aluko says the app has since grown to serve 600,000 customers and works with more than 6,000 delivery drivers.

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“I think that we currently still have a lot more demand than supply. Most delivery companies are struggling with heavy demand because they have a lot more people wanting to order food and trends have also shifted since Covid-19,” Aluko said.

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In April, Chowdeck received $2.5 million in seed-funding from several investors and the YCombinator startup accelerator. Aluko says this money will go toward optimizing delivery efficiency and expanding to additional cities throughout Nigeria. “The goal of the funding is to ensure that we’re able to provide and grant the best experience to our customers,” he said.

Food delivery apps having beengaining popularityaround the world, with Uber Eats and DoorDash among the most used apps in Europe and the US respectively.

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In Africa, several startups includingFoodCourt,Heyfood, andSendMe are vying to become the continent’s top food delivery app. Many are based in Nigeria, one of Africa’s richest countries, and have also been backed by the Y Combinator — which previously backedDoorDash.

Despite the growing competition in his back yard, Aluko and the Chowdeck team believe their company is just “scratching the surface.” Since launching, it has expanded beyond ready-to-eat food delivery by adding options for pharmacy, grocery, andpackage delivery services, in response to customer feedback.

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